
Florida has become the defining growth corridor for U.S. single-family housing. Driven by sustained migration, demographic shifts, and continued demand for master-planned communities, the region has emerged as the primary focus for both national and home-grown homebuilders.
As development scales increase, builders are navigating a more complex environment — from land scarcity and entitlement challenges to rising construction costs and evolving capital constraints. At the same time, consumer expectations around community design, amenities, and livability continue to rise, reshaping how large-scale developments are conceived and delivered.
This roundtable will bring together leading national and Florida-based homebuilders to explore how the industry is responding to these pressures while positioning for long-term growth. The conversation will focus on land strategy, development execution, capital deployment, and the future of master-planned communities across the Sun Belt.
Join The Real Deal in partnership with BSH on September 22nd in Miami for an inside look at how the next generation of single-family communities is being built, financed, and scaled.
.jpg)
Misha Ezratti is President of GL Homes of Florida, one of the nation’s leading homebuilders and developers. With nearly 25 years of experience in land acquisitions, development, construction, entitlements, and business operations, Misha provides tactical leadership across all corporate divisions.
Under his leadership, the company has expanded its geographic footprint, increased revenues, and maintained its position as a market leader in the active adult and luxury segments. Misha has cultivated strategic partnerships and identified new growth opportunities that have helped GL Homes achieve consistent performance and close to $2 billion in annual sales. GL Homes is ranked as the 27th largest builder in the United States by revenue and is one of the top 10 privately owned homebuilders in the country by revenue.
Today, the company has numerous large scale master planned developments in Palm Beach, Port St. Lucie, Collier, Lee and Pasco Counties with several others coming on-line in the next 12 months.
Misha is committed to building exceptional communities that enhance quality of life and meet the evolving needs of today's homebuyers. The company’s 12,000-unit Riverland community in Port St. Lucie is one of the Top 50 Master Planned Communities in the USA, according to John Burns Research and Consulting.
Prior to becoming the President of GL Homes, Misha held several leadership positions within the organization, gaining extensive experience in project management, finance, construction and land development.
In addition to driving business growth, Ezratti is deeply committed to community outreach and philanthropy. He has expanded GL Homes' charitable initiatives, with a strong emphasis on homelessness and education. His work with organizations like The Lord’s Place, Feeding South Florida and the Gulfstream Goodwill ensures that GL Homes continues to positively impact the communities in which it builds.
A Miami Beach resident, Ezratti holds a degree in Finance from Boston University’s Questrom School of Business.
.jpg)
Brent Baker is the Division President, PulteGroup, West Palm Beach Florida. Current operation has approximately 150 employees based in West Palm Beach overseeing projects between Davie and Vero Beach.
Baker has been with PulteGroup for 24 years – current role for 11 years. Education – BSBA and MBA from UNC – Chapel Hill.
PulteGroup has been a leading homebuilder in South Florida for over 50 years, including the brands of Pulte Homes, Divosta Homes, and Del Webb. Currently have over 15 open projects in Southeast Florida selling homes between $400K and $3 MM plus. We have a future land pipeline of over 20 upcoming projects in various stages of entitlements and permitting. We specialize in complicated entitlements that create unique supply in built out submarkets, including Jupiter, Delray Beach, and Broward County to name a few.
.jpg)
As the CEO of Kolter, Robert Julien, or Bobby Julien is responsible for the firm’s overall strategy as well as for support of the portfolio company leaders in the development of their sector-specific strategies. Bobby has directed the firm’s growth and has been involved with all facets of the acquisition, design, financing, development, sales & marketing, and disposition of over $30 billion of expected transaction value (both in-development and realized) of residential, commercial and hospitality-focused projects throughout the Southeastern United States and elsewhere in North America. Bobby and his wife support a multitude of local and national charities. Bobby Julien pursued his business studies at McGill University.
.jpg)
Noah Breakstone is the CEO of BTI Partners, one of Florida's leading real estate investment and land development firms. He provides the strategic vision and leadership for the company's diversified portfolio. With more than 40 years of experience in real estate finance, construction, and development, Noah has led the acquisition, planning, financing, and development of a broad range of projects, including single-family communities, multifamily and condominium developments, mixed-use destinations, large-scale land acquisitions, and master-planned communities.
Under Noah's leadership, BTI Partners has evolved into a diversified real estate company with two primary business lines: an urban infill development platform and a master-planned community division that delivers ready-to-build homesites to national and regional homebuilders throughout Florida.
Throughout his career, Noah has earned some of the industry's highest honors. He has been recognized as Florida's Best Builder and Builder of the Year by the Builders Association of South Florida, named America's Best Builder by the National Association of Home Builders, and inducted into the Builders' Hall of Fame.
Noah attended The Wharton School and graduated summa cum laude from Yale University with a Bachelor of Arts degree. He is also a member of Phi Beta Kappa. He remains actively involved in the real estate industry through organizations including the Builders Association of South Florida, the National Association of Home Builders, and the Urban Land Institute. Noah is also a licensed Florida Realtor and a licensed Florida Unlimited General Contractor.
.jpg)
Don Whetro is a seasoned executive in the homebuilding and franchising sectors, bringing over two decades of strategic leadership and operational excellence to his role as CEO of AR Franchising, Inc. the company behind the brand of AR Homes®.
In December 2023, Don was appointed CEO of AR Franchising, following a successful tenure as Chief Operating Officer, where he helped guide the brand’s expansion and strengthen its operations. Under his leadership, his diverse national leadership team is in relentless pursuit of modernizing the custom homebuilding experience for current and emerging consumers while remaining true to the organizational DNA of craftsmanship, design leadership, innovation, and customer focus.
Don’s professional journey spans roles in executive leadership, operations, and business optimization. Before rising to the C-suite, he contributed across divisions in homebuilding operations, sales, marketing, and strategic innovation—giving him a holistic view of how to scale and sustain growth in a competitive industry.
The Real Deal NYC Roundtable series brings together a curated group of C-suite executives and principals for an intimate exchange of ideas. Here, the industry’s "inner circle" moves beyond small talk to engage in the kind of raw, unfiltered dialogue that rarely happens on a public stage.
The evening begins with a filmed Roundtable Discussion featuring industry leaders and ends with a private off-the-record dinner.

