Resi Unicorns: How the Hottest Agents Get Hundred-Million-Dollar Offers

Securing the biggest listing in the neighborhood isn’t luck — it’s the result of strategy, access, and precision. From cultivating the right networks to mastering the psychology of ultra-high-net-worth clients, top brokers have to know exactly where the market sits to get these unicorn listings and move them. Top agents from South Florida’s hottest markets, including Palm Beach, Naples, and Miami will pull back the curtain on how they win and market the kinds of trophy properties that make headlines.

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